INDIA SANITARY PROTECTION MARKET FORECAST 2022-2028


 

TABLE OF CONTENTS

1.     RESEARCH SCOPE & METHODOLOGY

1.1. STUDY OBJECTIVES

1.2. SCOPE OF STUDY

1.3. METHODOLOGY

1.4. ASSUMPTIONS & LIMITATIONS

2.     EXECUTIVE SUMMARY

2.1. MARKET SIZE & ESTIMATES

2.2. COUNTRY SNAPSHOT

2.3. COUNTRY ANALYSIS

2.4. KEY GROWTH ENABLERS

2.5. KEY CHALLENGES

3.     KEY ANALYTICS

3.1. IMPACT OF COVID-19 ON INDIA SANITARY PROTECTION MARKET

3.2. KEY MARKET TRENDS

3.2.1.    EMPHASIS ON FEMININE WELLNESS BY START-UPS AND DIRECT-TO-CONSUMER BRANDS

3.2.2.    INCREASING PRODUCT PROMOTIONS

3.2.3.    GROWING FOCUS ON SUSTAINABLE PRODUCTS

3.3. PORTER’S FIVE FORCES ANALYSIS

3.3.1.    BUYERS POWER

3.3.2.    SUPPLIERS POWER

3.3.3.    SUBSTITUTION

3.3.4.    NEW ENTRANTS

3.3.5.    INDUSTRY RIVALRY

3.4. OPPORTUNITY MATRIX

3.5. PESTLE ANALYSIS

3.6. VALUE CHAIN ANALYSIS

3.7. KEY BUYING CRITERIA

3.7.1.    MATERIAL AND COMPOSITION

3.7.2.    DISPOSAL

3.7.3.    COST

3.7.4.    ABSORBENCY

4.     MARKET BY TYPE

4.1. PANTYLINERS

4.2. DIGITAL TAMPONS

4.3. TOWELS

5.     MARKET BY DISTRIBUTION CHANNEL

5.1. CONVENIENCE STORES

5.2. HYPERMARKETS

5.3. SUPERMARKETS

5.4. HEALTH AND BEAUTY SPECIALIST RETAILERS

5.5. E-COMMERCE

5.6. OTHER DISTRIBUTION CHANNELS

6.     COMPETITIVE LANDSCAPE

6.1. MARKET SHARE ANALYSIS

6.1.1.    SANITARY PROTECTION

6.2. BRAND SHARE ANALYSIS

6.2.1.    SANITARY PROTECTION

6.3. COMPANY PROFILES

6.3.1.    JOHNSON & JOHNSON (INDIA) LTD

6.3.2.    KIMBERLY-CLARK LEVER LTD

6.3.3.    PROCTER & GAMBLE HYGIENE & HEALTH CARE LTD

6.3.4.    SOOTHE HEALTHCARE PVT LTD

6.3.5.    UNICHARM INDIA PVT LTD

 

LIST OF TABLES

TABLE 1:  INDIA – COUNTRY SNAPSHOT

TABLE 2:  INDIA SANITARY PROTECTION MARKET, BY TYPE, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

TABLE 3:  INDIA SANITARY PROTECTION MARKET, BY TYPE, FORECAST YEARS, 2022-2028 (IN $ MILLION)

TABLE 4:  INDIA SANITARY PROTECTION MARKET, BY DISTRIBUTION CHANNEL, HISTORICAL YEARS, 2018-2021 (IN $ MILLION)

TABLE 5:  INDIA SANITARY PROTECTION MARKET, BY DISTRIBUTION CHANNEL, FORECAST YEARS, 2022-2028 (IN $ MILLION)

TABLE 6:  INDIA SANITARY PROTECTION MARKET, MARKET SHARE ANALYSIS, 2020 & 2021 (IN %)

TABLE 7:  INDIA SANITARY PROTECTION MARKET, BRAND SHARE ANALYSIS, 2020 & 2021 (IN %)

 

LIST OF FIGURES

FIGURE 1:  KEY MARKET TRENDS

FIGURE 2:  PORTER’S FIVE FORCES ANALYSIS

FIGURE 3:  OPPORTUNITY MATRIX

FIGURE 4:  VALUE CHAIN ANALYSIS

FIGURE 5:  KEY BUYING CRITERIA

FIGURE 6:  INDIA SANITARY PROTECTION MARKET, GROWTH POTENTIAL, BY TYPE, IN 2021

FIGURE 7:  INDIA SANITARY PROTECTION MARKET, BY PANTYLINERS, 2022-2028 (IN $ MILLION)

FIGURE 8:  INDIA SANITARY PROTECTION MARKET, BY DIGITAL TAMPONS, 2022-2028 (IN $ MILLION)

FIGURE 9:  INDIA SANITARY PROTECTION MARKET, BY TOWELS, 2022-2028 (IN $ MILLION)

FIGURE 10:  INDIA SANITARY PROTECTION MARKET, GROWTH POTENTIAL, BY DISTRIBUTION CHANNEL, IN 2021

FIGURE 11:  INDIA SANITARY PROTECTION MARKET, BY CONVENIENCE STORES, 2022-2028 (IN $ MILLION)

FIGURE 12:  INDIA SANITARY PROTECTION MARKET, BY HYPERMARKETS, 2022-2028 (IN $ MILLION)

FIGURE 13:  INDIA SANITARY PROTECTION MARKET, BY SUPERMARKETS, 2022-2028 (IN $ MILLION)

FIGURE 14:  INDIA SANITARY PROTECTION MARKET, BY HEALTH AND BEAUTY SPECIALIST RETAILERS, 2022-2028 (IN $ MILLION)

FIGURE 15:  INDIA SANITARY PROTECTION MARKET, BY E-COMMERCE, 2022-2028 (IN $ MILLION)

FIGURE 16:  INDIA SANITARY PROTECTION MARKET, BY OTHER DISTRIBUTION CHANNELS, 2022-2028 (IN $ MILLION)

FIGURE 17:  INDIA SANITARY PROTECTION MARKET, MARKET SHARE ANALYSIS, 2020 & 2021 (IN %)

FIGURE 18:  INDIA SANITARY PROTECTION MARKET, BRAND SHARE ANALYSIS, 2020 & 2021 (IN %)

 

KEY FINDINGS

The India sanitary protection market growth is predicted to progress at a CAGR of 6.75% during the forecast period, 2022-2028. The market growth is accredited to the growing investments in female hygiene & sanitation, product launches & developments, and favorable government initiatives.

 

Get more Insights into the India Sanitary Protection Market :

https://inkwoodresearch.com/reports/india-sanitary-protection-market/

 

MARKET INSIGHTS

In India, there have been considerable investments in feminine hygiene & sanitation. For instance, The Woman’s Company, a D2C feminine hygiene brand, raised $1.4 million in 2021 in a pre-series A round from the Dabur family. Also, it intends to extend its presence in Tier 1, 2, and 3 cities, alongside positioning its ‘Made in India’ products in North America through a D2C model supplemented by an on-the-ground team. In addition, the brand aims to be a prominent player in the women’s hygiene industry, with a global reach and an Omni channel presence.

Further, sustainability is increasingly prioritized in the country with regard to sanitary protection. With the growing consumer awareness, businesses are increasingly incorporating initiatives and actions regarding sustainability. In addition, women are opting for environmentally friendly products due to the awareness of the problem of disposable hygiene products ending up in landfills. These include biodegradable and organic sanitary towels made from compostable bioplastic, bamboo fiber, and compostable bioplastic. Such factors drive the India sanitary protection market.

 

COMPETITIVE INSIGHTS

Some of the eminent players in the market include Procter & Gamble Hygiene & Health Care Ltd, Unicharm India Pvt Ltd, Soothe Healthcare Pvt Ltd, Kimberly-Clark Lever Ltd, etc.

 

Our report offerings include:

·       Explore key findings of the overall market

·       Strategic breakdown of market dynamics (Drivers, Restraints, Opportunities, Challenges)

·       Market forecasts for a minimum of 9 years, along with 3 years of historical data for all segments, sub-segments, and regions

·       Market Segmentation caters to a thorough assessment of key segments with their market estimations

·       Geographical Analysis: Assessments of the mentioned regions and country-level segments with their market share

·       Key analytics: Porter’s Five Forces Analysis, Vendor Landscape, Opportunity Matrix, Key Buying Criteria, etc.

·       The competitive landscape is the theoretical explanation of the key companies based on factors, market share, etc.

·       Company profiling: A detailed company overview, product/services offered, SCOT analysis, and recent strategic developments

 

SEGMENTATION

1.     JOHNSON & JOHNSON (INDIA) LTD

2.     KIMBERLY-CLARK LEVER LTD

3.     PROCTER & GAMBLE HYGIENE & HEALTH CARE LTD

4.     SOOTHE HEALTHCARE PVT LTD

5.     UNICHARM INDIA PVT LTD

 

 

 

 

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